SEO

Make yourself visible thanks to search engine optimisation

Increase your presence and visibility online with search engine optimization (SEO). We optimise your content to ensure your customers find it, no matter how or where they look. Thanks to SEO, you can meet your customers’ demands for localised searches, targeted information gathering or product comparisons. We are excited to help you achieve this with you in St.Gallen, Zürich, Bern, Fribourg and Lausanne.

Analysis, optimisation and performance review

We start by analysing your existing content and information channels from the perspective of search engine optimisation. From this, we can determine potential for improvement and produce specific recommendations for action. Using a targeted performance review, we will develop a process for continuous optimisation together.

Our SEO service

All our SEO Services are based on White Hat SEO techniques. We believe that there are no shortcuts in SEO. Which is why we work hard to ensure the best results.

  • Keyword Research: Keyword research is the process used to find the best keywords to rank on a search engine. Our SEO team takes several factors into consideration to support you in finding the best keywords. Once we have performed the keyword research, we advise customers on how to implement these keywords.
  • On-Page SEO: On-page SEO is the process of optimizing website pages. Part of On-page SEO is implementing the keyword research.
  • On-Page SEO Audits: On-page SEO audit is the process of finding errors that can be detrimental to a site. There are three elements that ensure an efficient on-page audit: a set of tools, experience and a critical mindset.
  • Technical SEO Audits: A Technical SEO audit is supporting the indexing of your website. It’s important to find out why isn't Google indexing your website or if your website has an SEO friendly website architecture.
  • Competitive Analysis: a competitive SEO analysis gives you a comparison to your competitors in keywords.
  • SEO Workshops: whatever it is you need, how to conduct keyword research or how to better understand technical SEO - we offer a workshop for you. Our workshops are run in English, German & French.
  • Local SEO: Local SEO helps a product or service to rank locally. We use Google My Business and work on relevant local signals to increase the local ranking.
  • Tracking SEO results: several tools can be used to track SEO results, such as SEMrush, Google Search Console, Google Analytics & Data Studio we are your experts in all of them.

User friendly and intuitive with collaboration with content, UX and analytics

Our content strategy, content management and user experience experts help you create a user-friendly design for your optimised content so that your users can intuitively navigate their way through your website. If you are happy with our optimisation suggestions, our development team will precisely implement the necessary measures for you.

Fabian Ryf
Service Designer, Lead Digital Analytics & Performance

Analysis

Record the actual state in terms of technology and content.

Plan

Valuate and prioritise the measures drawn up

Integration

SEO, content, UX specialists and developers implement the
measures

Monitoring

Performance review of the measures implemented

Relaunch

From the online goal, to the website’s structure and down to the last comma: we advise you during your relaunch project

Rokka

Rokka is a tool for managing digital images - have a look at rokka.io . A fault with many CMSs is that they handle images the same as HTML content. Rokka helps with this. You define the image format you want and Rokka will automatically prepare all the images accordingly. Even those added later.

Discover case study

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or an e-mail to contact@liip.ch