Technology

How to select your next analytics tool

Looking for a new analytics tool? Ask yourself the right questions to get down to your key requirements and you will be more informed when you take a decision.

AI · Is it ethical to learn?

Artificial intelligence (AI) is a rapidly growing technology with transformative potential, but its increasing sophistication raises ethical questions regarding the data it uses.

From Database to Text Generation: A Practical Guide with Langchain and GPT-3

In this blog post, we explore how to use LangChain and GPT-3 to perform similarity search and answer natural language questions about products from a database.

AI · From Translation to Creation

Artificial Intelligence (AI) has become essential to our daily routine and is seamlessly integrated into the modern toolbox.

Phoenix, a tailor-made CMS for luxury watchmakers

Phoenix is a custom-made CMS for Jaeger-LeCoultre and 3 other Maisons from the Richemont Group. In this article, we will introduce you to the CMS and its main special features.

One of our key business skills is understanding your business

In addition to our digital skills, the success of projects in complex fields lies in our ability to immerse ourselves in the project and fully grasp its constraints.

How do I track my campaigns?

How do I know if my digital campaign worked? How do I know which asset produced the most visitors? Answer these questions and more with a structured approach using UTM parameters

The most important digital marketing metrics

Navigating the data you receive from your analytics tool can sometimes be overwhelming. I want to share some of the most important metrics and how to start gathering insights.

How to launch an effective E-Commerce shop in Switzerland?

During the first contact with the client, we want to determine the project's real goal. Since it’s not always an easy task to define clear objectives, we start with defining clear, …

Generate a static site with Nuxt.js with a large amount of data

What to do when the generation of a static site with Nuxt.js makes too many requests to the CMS Server