Digital transformation the lean way

Learn all about our process to make your next digital transformation project a true success.
Alain Frapolli
Senior User Experience Architect

Cognitive UXD: Cognition

Cognitive overload requires more time and effort to complete a task. Learn more about how to reduce mental effort for users and how you can expand your knowledge of Cognitive User …
Viktoria Kluckner
User Experience Designer, Cognitive UX Designer

sg.ch –le site du canton de Saint-Gall –fait peau neuve!

Le canton de Saint-Gall se dote d’une nouvelle présence digitale. Le site possède des fonctions de recherche clairement agencées et un design particulièrement convivial.
Andrea Meyer
Event Organiser, Lead Consulting & Design St.Gallen

Wingo – online et pragmatique

Le nouveau site de Wingo est en ligne. Une navigation épurée, des couleurs vives et contrastées ainsi que des animations un rien décalées sont la touche finale d’un travail approfondi en ter …
Yves Bertrand

Content is king, and AI will rule the world

We attended the Online Marketing Rockstars conference, and the message was clear: AI is taking over the world but humans will always go for good stories.
Caroline Pieracci
Lead Content Strategy

Cognitive UXD: Motivation & Flow

What has “Go with the Flow!” to do with design? Get an insight what the Flow zone is and which questions and design recommendations help that the user enters or stays in this zone. Exp …
Viktoria Kluckner
User Experience Designer, Cognitive UX Designer

Cognitive UXD: Motivation

The Hierarchy of Needs focuses on motivation and represents various user needs. In Cognitive User Experience Design (short Cognitive UXD) it strives for proficiency and creativity in …
Viktoria Kluckner
User Experience Designer, Cognitive UX Designer

Cognitive User Experience Design - Where Psychology meets UX Design

How can Cognitive User Experience Design improve the User Experience? Learn more about the combination of two disciplines.
Viktoria Kluckner
User Experience Designer, Cognitive UX Designer

How API first CMS disrupts copywriting

Create content regardless of the medium of its display. Case study of the European Respiratory Society. Read the interview with Samuel Pouyt.
Isaline Mülhauser
ux writer

Jugend und Medien - the portal for youth and media literacy

From a very early age, more and more children are exposed to media. The benefits and threats of this relation are known and must be shared for prevention. Parents, teachers, …
Rita Barracha
Creative Strategist

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