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Tag: content

Learn more about our Content service.

22 November 2022

A qualitative content audit in five steps

Is your website overloaded with content making it difficult for users to find what they are looking for? A content audit will help you clean up, prioritise and optimise your web content.

Xenia Imbach
User Experience Writer, Lead Content Strategist
4 November 2021

UX Writing at work – a case study

One of the largest Swiss banks integrated UX Writing into their new retirement savings app. From actual writing to user testing to Content Strategy development – dive into the …

Caroline Pieracci
Content Strategy & UX Writing
19 July 2019

sg.ch website for the canton of St. Gallen shows off its new look

With uncluttered search functions and a particularly user-friendly design, the canton of St. Gallen has a new digital face - have a look sg.ch

Andrea Meyer
20 December 2018

Disability is normal

A blogpost about accessibility: how disabled people use technology and what we can do to help them overcome technological barriers.

Laura Helfer
User Experience Designer, Digital Brand Designer
13 November 2018

Defining a company’s voice in three steps

The canton of Fribourg’s traffic and navigation office (OCN) defined its voice before updating all of the texts on its website. We supported them in this process. Find out about our …

Isaline Mülhauser
User Experience Writer
26 July 2018

6 Tips for SEO Writing

How do you write a search engine optimized text that reads nicely and performs well? We’ve put together our 6 top tips for SEO writing.

Caroline Pieracci
Content Strategy & UX Writing
24 July 2018

Words and the design process, InVision Design Talk, our learnings and readings

Copy and design developed hand in hand, from sketching, to wireframe and mockups. Talk by Biz Sanford, Shopify.

Isaline Mülhauser
User Experience Writer
22 June 2018

How content drives conversion

What does your content strategy need to take into account to keep your customers happy and the conversion rate rising? We have five insights to offer.

Caroline Pieracci
Content Strategy & UX Writing
Lausanne
Rue Etraz 4
CH-1003 Lausanne
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Fribourg
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CP 339
CH-1701 Fribourg
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Bern
Schmiedenplatz 5
CH-3011 Bern
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Basel
Sattelgasse 4
CH-4051 Basel
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Zürich
Limmatstrasse 183
CH-8005 Zürich
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St. Gallen
Vadianstrasse 25A
CH-9000 St. Gallen
Directions
Rue Etraz 4
CH-1003 Lausanne
Directions
Rue de la Banque 1
CP 339
CH-1701 Fribourg
Directions
Schmiedenplatz 5
CH-3011 Bern
Directions
Sattelgasse 4
CH-4051 Basel
Directions
Limmatstrasse 183
CH-8005 Zürich
Directions
Vadianstrasse 25A
CH-9000 St. Gallen
Directions

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