Tag: content

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A qualitative content audit in five steps

Is your website overloaded with content making it difficult for users to find what they are looking for? A content audit will help you clean up, prioritise and optimise your web content.

UX Writing at work ā€“ a case study

One of the largest Swiss banks integrated UX Writing into their new retirement savings app. From actual writing to user testing to Content Strategy development ā€“ dive into the ā€¦
Caroline Pieracci
Content Strategy & UX Writing

sg.ch website for the canton of St. Gallen shows off its new look

With uncluttered search functions and a particularly user-friendly design, the canton of St. Gallen has a new digital face - have a look sg.ch
Andrea Meyer

Disability is normal

A blogpost about accessibility: how disabled people use technology and what we can do to help them overcome technological barriers.

Defining a companyā€™s voice in three steps

The canton of Fribourgā€™s traffic and navigation office (OCN) defined its voice before updating all of the texts on its website. We supported them in this process. Find out about our ā€¦
Isaline MĆ¼lhauser
User Experience Writer

6 Tips for SEO Writing

How do you write a search engine optimized text that reads nicely and performs well? Weā€™ve put together our 6 top tips for SEO writing.
Caroline Pieracci
Content Strategy & UX Writing

Words and the design process, InVision Design Talk, our learnings and readings

Copy and design developed hand in hand, from sketching, to wireframe and mockups. Talk by Biz Sanford, Shopify.
Isaline MĆ¼lhauser
User Experience Writer

How content drives conversion

What does your content strategy need to take into account to keep your customers happy and the conversion rate rising? We have five insights to offer.
Caroline Pieracci
Content Strategy & UX Writing