Content is king, and AI will rule the world
We attended the Online Marketing Rockstars conference, and the message was clear: AI is taking over the world but humans will always go for good stories.
Tone of Voice – 3 Steps to a Strong Voice
What is a tone of voice? And why do we need it? With lots of examples we show the benefits of a tone of voice and what it takes to build a strong voice.
6 Tips for SEO Writing
How do you write a search engine optimized text that reads nicely and performs well? We’ve put together our 6 top tips for SEO writing.
How content drives conversion
What does your content strategy need to take into account to keep your customers happy and the conversion rate rising? We have five insights to offer.
What we learned at Typo Berlin 2018
3 days, 60 speakers, 1600 participants, and lots of new neurons added to our brains. Let’s take a look at some of our favorite bits from Typo Berlin.